How to use trends to explode your Halloween TikTok content

Spooky season has descended on us once more and this year TikTok has a trove of tricks and treats to keep the Halloween spirit alive. We're going to ransack TikTok of their treacherous trends to make your Halloween TikTok videos rise like a zombie from the grave. It’s time to dim the lights, grab your toffee apples and head to the trends section of the TikTok:Creative Center to watch your social media stats levitate…

Make search your seance with Halloween hashtags

The first crevice to haunt is the trending hashtags section. While the TikTok algorithm acts like a mighty giant, hashtags can help lift the head off the shoulders of your content. 

Filter for fearfully fantastic finds

View trending hashtags from the past 7, 30 or 120 days in the country you inhabit. If you’ve been skulking about these parts for a while, check the ‘New to top 100’ box and filter by your industry for scarily relevant results.

Eyeball the example below. With autumn breathing down our necks, we can pick out #pumpkinseason and #pumpkin as top hashtags to possess. Also, notice that #yum is fiendishly featured. This means this hashtag was selected by TikTok to be featured on the discovery page within the last 30 days - certainly an ingredient worth throwing into the cauldron to give your content an extra kick. 

Conjure up some spine-tingling inspiration

Click on a hallowed hashtag for an extra bite of information. While stalking your chosen hashtag, get your eyeballs around popular videos from the last 7 days, 30 days, 120 days, 12 months or 3 years. Pillage the place of seasonal themes, colours, music, overlay options, filters and templates to supercharge the spell you cast with your new content.

Raise more hashtags from the dead

Scroll to the bottom of the screen for more hashtags to sink your teeth into. Click ‘Copy’ for an easy way to add these haunting hashtags to your next TikTok description. 

Eyeball painfully popular creators

Get the best ideas by peeking at trending creators who are already using your Halloween hashtag. The chances are there may be more Halloween-related content worth dying for on their profiles.

Summon spooky songs

Sliver over to the songs section of the TikTok:Creative Center to find deviously devilish delights. Once October drops, the Halloween hits come blasting in so you won’t be short of dead good tracks.

Select settings for your seasonal soundtrack

Find songs worthy of Salem by choosing a country and filtering trending tracks from the last 7, 30 or 120 days. Hit the popular tab for the biggest and best, or the breakout tab for music that’s blowing up rapidly. In the popular tab, check ‘New to top 100’ to get the latest and greatest and check ‘Approved for business use’ if your TikTok account is a business account.

Awaken a web of inspiration

Select a song to step into a world of spooky sequences using the sound. This is a sneaky way to see how other creators interact with a track, which slice of the song they’re using and get your brain bulging with new ideas along the way.

Find a hoard of hits

Scroll to the bottom of the screen to unlock the magic of more music. Here you’ll find spookily similar ready-to-use music.

Go on the hunt for hellish ideas

There’s no need to make any sacrifices to unlock ideas for your Halloween hits. Check out these 2 extra sections of the TikTok:Creative Center that are frighteningly good for inspiration.

Conjure up creepy creators

Another corner inspiration crawls out of is the creators section of the TikTok:Creative Center. Sort by followers, engagement or popularity and filter by country and follower cohort to find the freakiest frighteners on the platform. The chances are lots of top creators will be joining in the Halloween fun, so look out for lifelong spooky creators as well as top creators who are in it for the season. 

Viciously vibe off viral videos

As the nights grow longer and darker, a whole heap of creepy content becomes nightmarishly viral, giving you lots of trending ideas to get your skull around. View top TikTok videos from the last 7 or 30 days and sort them by what's hot, or by the number of likes, comments or shares.

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